Your Guide through the Concrete Jungle

 

Welcome to the Consumer Information section of our website. We have included this section so that you can arm yourself with the best possible information before making your purchase.

The Super Guide – Information in Minutes

The retail industry and manufacturers of consumer packaged goods spend billions of dollars in Canada trying to convince consumers what to buy, where to buy, when to buy and even how to buy (“no payments for one year”, loyalty programs etc.). The sophistication and pervasiveness of this relentless marketing needs to be balanced with a quick study of the facts.

The Super Guide, as you have undoubtedly noticed provides consumers with information quickly and easily. For instance, we provide retail flyers that help you save time and money, interactive maps that provide the locations of thousands of stores, instant searches that locate retailers carrying virtually any product, the locations of factory outlets, special manufacturer deals and other important information that help to make your shopping experience more productive and enjoyable.

Other Information Sources

The Super Guide also believes that it is important to research the products that you wish to purchase as much as possible. A great website that may help you research your next purchase is http://consumersfirstlook.com, which provides an extensive listing of consumer guides that contain the reviews of many consumer products. Another excellent resource is CBC’s Marketplace website, which is located at http://cbc.ca/consumers/market. This website provides interesting articles and features from past and present programs as well as information on product recalls.

There are several excellent websites that provide comprehensive information and support on general consumer issues, and Industry Canada’s Office of Consumer Affairs, which is located at http://strategis.ic.gc.ca/epic/internet/inoca-bc.nsf/en/Home is one of the best resources available. It provides information on product recalls, scams and frauds to beware of, Canadian retail and consumer laws and a myriad of links to various industry and consumer advocacy groups. Another excellent resource is the Better Business Bureau, which is located at http://canadiancouncilbbb.ca. It provides access to local Better Business Bureaus throughout Canada as well as contact information for filing complaints and other useful consumer information. Other organizations that provide information and support on general consumer issues are the Consumers Association of Canada located at http://consumer.ca and the Consumers Council of Canada, which is located at http://consumerscouncil.com.

Visit us regularly to save your time and money, and feel free to provide us with your feedback.